The High Road Code

The High Road Code

by Doug McAlister

BUSINESS & ECONOMICS / Business Ethics (BUS008000)
Ebook
$9.99

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About This Book

The High Road Code is your guide to creating a more satisfying personal and business life! Are you ready to get on a winning path in your life and career? The High Road Code is a book about ethics, personal branding, leadership in action and more. Taking the High Road isn’t just about making principle-based choices. It’s also about challenging yourself to be a fierce but honorable competitor who: -- Develops and maintains a distinctive personal brand -- Excels in his or her chosen field -- Creates, develops and leads exceptional teams -- Deftly handles office politics, common pitfalls and career changes -- Builds a reputation for excellence that opens innumerable doors -- Applies these same skills to enhance his or her family and social life. The High Road Code is a short, direct guide to improving your business and personal life. The process of cracking the High Road Code detailed in this book includes: -- Understanding your personal integrity and ethical code (and how those factors interact with any formal codes that may be used in your job). -- Creating your list of personal values. -- Developing your personal mission statement. -- Creating a vision of your leadership style. -- Understanding and leveraging the “customer matrix” for your business and social roles. -- Creating a plan for assessing a new work group that you are or will be leading. -- A list of “guidelines for the High Road Traveler that will promote, market and sell your brand and help you achieve your goals.